Reviews of DAN-A Dermatology’s Myeongdong Branch in Seoul | A 14-year-old veteran anti-aging clinic with Director Lee Eun-ji performing all treatments in person – Real customer experiences from Dcard in one comprehensive article
Going to Myeongdong in Seoul for shopping and taking anti-aging treatments at the same time is nothing new to tourists from Taiwan and Hong Kong. But with so many clinics available, which one isn’t just following a standard procedure, and will the director actually perform the treatments personally? In this article, I’ll provide a comprehensive overview of DAN-A Dermatology in Myeongdong (단아의원 / DAN-A Clinic): its 14-year history, treatments performed by Director Lee Eun-ji in person, real reviews from users on Dcard and PTT. At the end, I’ll give you a clear checklist to help decide whether it’s worth choosing this clinic, so you can make an informed decision before you go.

First impression of entering DAN-A Dermatology in Myeongdong: This 14-year-old clinic is tucked away on a street corner, quiet and unpretentious
Founded in 2013, DAN-A Dermatology has been in operation for over 14 years as of 2026. It is located on the 3rd floor of the Arnuvo Centum City building at 21, 7-ro, Myeongdong, Jung, Seoul — less than 5 minutes’ walk from either Myeongdong Station or Euljiro Station. Unlike the large chain clinics in Gangnam that often see long queues, this is a small, independently designed dermatology clinic that avoids the mall-based business model, focusing instead on privacy and a quiet atmosphere.
For those flying to Seoul for the first time to get medical beauty treatments and worried about being treated like a tourist in a rush, a location that’s “close to the bustling areas yet peaceful” is definitely an advantage.
📍 Location Overview
Transportation: 5-minute walk from Myeongdong S
tation and 5-minute walk from Euljiro Station
Language: Multilingual service in Chinese a
nd English to ensure smooth communication
Surroundings: Lotte
Department Store and New World Duty Free – perfect for shopping right after your treatment or heading to the airport conveniently

Why do Dcard users say DAN-A “isn’t factory-made”? The fact that the clinic director performs personal consultations is crucial.
In various reviews posted on Dcard and PTT, the keyword that keeps coming up when talking about DAN-A is “personal consultation by the director”. This clinic insists that every patient be personally examined and treated by its director, who holds a qualification in Dermatology, rather than having assistants or nurses handle the procedures. Unlike many tourist-oriented medical beauty clinics where doctors only take a quick look before handing things over to technicians, DAN-A follows exactly the opposite approach.
| Comparison Points | DAN-A Dermatology | Typical cosmetic clinics for tourists |
|---|---|---|
| Clinic Provider | Personal consultation and treatment by the chief expert in Dermatology | Usually performed by the practitioner |
| Solo Time | Assessed based on skin condition, no compression | It’s shorter during peak hours |
| Plan Logic | Customization: Assessment first, recommendations second | Package-focused |
| Who is it for | Those who prioritize safety and detail | Those who just want a quick experience |
Many visitors have written that DAN-A “never cuts short the consultation time for each patient just because there’s a high volume of clients,” and this is precisely why it’s regarded in Myeongdong as a representative of “non-industrialized aesthetic medicine.”

What makes Director Li Enzhi’s hands-on treatment so exceptional? The precise control of a certified HIFU specialist.
The driving force behind DAN-A is its director, Lee Eun-ji. She was among the first physicians to use Radiesse and Belotero, and the clinic itself serves as an official training center for Belotero. When it comes to the flagship anti-aging treatment, the Ulthrea HIFU, she holds a Key Doctor certification as a trainer. DAN-A was also one of the first hospitals in Seoul—and even the very first in Myeongdong—to introduce the second-generation Ulthrea HIFU.
In terms of details, what clients often praise the most is that when using Rejuran, the needle is changed every 1 centum core to reduce discomfort; whereas with HIFU, the probe is frequently replaced depending on the treatment area to ensure that each burst of energy is delivered precisely. For those trying invasive anti-aging treatments for the first time, this combination of “doctor oversight + meticulous attention to detail” certainly boosts credibility.

A Complete Guide to DAN-A’s Celebrity Anti-Aging Treatments: How to Choose Between HIFU, Rejuran, and Thermage
DAN-A offers three main products for anti-aging, each targeting different needs: the Ulthrea Ulthrea device helps lift and tighten skin, particularly effective for those dealing with sagging contours; Rejuran provides deep tissue repair to reduce fine lines and improve skin texture; while the OligioX version is an entry-level tightening treatment that delivers 400 units of heat energy.
| Treatment course | Perfect for those struggling with it | Duration of Effect | Recovery period | Price Range (KRW) |
|---|---|---|---|---|
| The US version of the Ulthrea HIFU device | Loose contours and blurred jawline | About 1–1.5 years | Almost none | Starting from ₩1,500,000 |
| Rejuran Glow Water | Dryness, fine lines, rough skin texture | 1–3 months (a treatment course is required) | None | Starting from ₩150,000 |
| Korean version of Oligio: OligioX | Mild relaxation, perfect for beginners seeking firmness | About 1 year | None | Please get in touch the clinic. |
Conclusion: Choose HIFU if you’re looking for a lifting effect; opt for Rejuran if you want brighter, clearer skin. For first-time users on a budget, start with Thermage or hyaluronic acid treatments.

Price Comparison for DAN-A in Myeongdong: How Much Cheaper Is Anti-aging Treatment in Seoul Compared to Taiwan and Hong Kong?
According to information compiled by BeautsGO and the clinic, DAN-A’s reference prices are as follows (subject to the current rates set by the clinic):
| Project | Reference price for DAN-A (KRW) | Taiwan Reference | Hong Kong Reference |
|---|---|---|---|
| Ulthrea (full face) | Starting from ₩1,500,000 | Approximately NT$60,000–90,000 | Approximately HK$15,000–22,000 |
| Rejuran Glow Serum | Starting from ₩150,000 | Around NT$8,000–15,000 | Around HK$2,500–5,000 |
| Korean-style Oligio, OligioX | Please get in touch the clinic. | Around NT$30,000+ | Around HK$8,000+ |
| Filler | Starting from ₩350,000 | Around NT$15,000+ | Around HK$4,000+ |
Overall, having the same procedure done in Seoul is 20–40% cheaper than in Taiwan or Hong Kong. Plus, it’s convenient to take a stroll around Myeongdong at the same time, which explains why the customer retention rate is so high. You can check the latest prices and make online bookings right on this BeautsGO card below:

After reading this whole article, should you choose DAN-A? 3 types of people are ideal candidates, while 2 types should wait first.
Condense all the information above into a checklist. By comparing it with your own situation, you’ll be able to determine whether DAN-A is right for you.
① Those visitin
g Seoul for the first time to get medical beauty treatments and worried about being treated like a number in a mass product
ion line
② Those interested in HIFU or Rejuran treatments and who value the peace of mind that comes from being examined personally by the clin
ic director
③ Those with a tight schedule who just want to shop in Myeongdong while improving their appearance at the same time
rst:
① Those with a very tight budget who only want the cheapest package (DAN-A offers customized services, and its prices aren’t the lowest in Myeongdong).
② Those who want to undergo multiple procedures at once and are looking for “quick results in large quantities” (DAN-A focuses on quality over quantity, and slots are limited).
In a nutshell: Think of DAN-A as a reliable choice for anti-aging treatments in Myeongdong, rather than just the cheapest option—this should give you the most accurate picture.

Tips for Booking and Avoiding Pitfalls for Those Wanting to Visit DAN-A in Myeongdong
There are three ways to make an appointment, with BeautsGO (Traditional Chinese service) being the top recommendation for international visitors:
- BeautsGO App/Website: Search for “DAN-A in Myeongdong”, select the treatment and date, and the customer service will confirm within 24 hours.
- LINE: Add the official account for communication in Chinese.
- Online reservation on the official website: Suitable for those with confirmed itineraries
・During pe
ak times (weekends, holidays), it’s recommended to book 3–5 days in advance.
・Bring your passport on the day you arr
ive in Korea, and pay extra attention to sun protection and moisturization after the pro
cedure.
・Prices are subject to the clinic’s current announcements; this article is for reference only.
Free consultation · Traditional Chinese service · Quick booking
Related Recommendations: More real-user reviews of DAN-A in Myeongdong and clinics in the same area
Still want to compare more after reading? These in-depth review articles on the site are directly related to DAN-A — reading them all before you go will give you even more confidence.
A dedicated guide covering DAN-A’s treatment prices and procedures for foreign patients — essential reading before you go.
A comprehensive comparison of 6 clinics in Myeongdong (including DAN-A) to help you determine DAN-A’s standing in the area.
It’s useful for comparison with another clinic in the same area, especially when you want to evaluate Myeongdong options more thoroughly.